Are we there yet? How many times must I have put this question to my very talented partners in crime, Derek (co-founder and CTO) and Kain (Creative and Marketing Director)? Wind back the clock to September 2007. It was two years ago when Derek and I met at my home to discuss a number of [...]

So how is the Alpha testing going? We’re furiously working away getting the product ready for the beta launch in mid-late August 2009. This means you will be able to use PhotoMerchant to host your own professional photograph website and sell your photos online, instead of just playing pretend. If you’re new to PhotoMerchant, visit [...]

Any serious business book will tell you that Goals are an essential part of any good business plan. The same is true when planning your online marketing strategy. Goals should be ambitious, realistic, inspiring and should represent where you want your business to be heading to. Goals should be SMART (learn more about SMART Goals), [...]

Your photography website is the most essential piece of your digital marketing strategy. A great website will enable you to capture new sales leads, improve your production workflow, enable you to understand your customers and increase your profitability. An ordinary website will just tell people who you are and what you do, and a bad [...]

I’ve been spending a lot of time looking at the websites of professional photographers and reading a lot of community discussions about how to market photography businesses online. If you take the time to look around, there is a lot of great information out there, but a lot of it is either grounded in the [...]

Introducing the new guy: Kain Tietzel – Creative & Marketing Director.

The Statistics
It is safe to say that we live in an online world. In 2007 nearly 15 million households (61%) in the UK had internet access (source) and in 2003 62 million households (55%) in the US had web connected computers (source).
Selling your photos online is a great idea. It provides your existing customers with [...]

Our blog’s been quiet for a while, but over at the PhotoMerchant offices, it’s anything but quiet.
We’re still powering away on PhotoMerchant and looking forward to release. Our alpha-testers have given us some truly valuable feedback, and we’ve also been busy meeting and talking to people about PhotoMerchant. We’re looking forward to releasing PhotoMerchant in [...]